Abstract: The united front work in colleges and universities under the new media environment meets both opportunities and challenges. On the one hand, the new media for the united front work department of colleges and universities to strengthen the communication with non-party representative work provides a new channel and innovation. On the other hand, increased difficulty of the united front work and new media also test the ability of the united front cadres.

Key words: new media, united front work, opportunity, challenge

摘要： 新媒体环境下高校统战工作机遇与挑战并存。一方面新媒体为高校统战部加强同党外代表人士的沟通交流及创新工作方式提供了新的渠道；另一方面新媒体加大了统战工作的难度，考验着广大统战干部的能力。

关键词: 新媒体, 统战工作, 机遇, 挑战