Abstract: As a kind of basic value orientation and attitude, the moral value orientation guide and restrict individuals behavior and choice. The questionnaire survey of 2063 college students in China shows that the moral value orientation of college students is good, but some college students have some problems such as the deviation of the public and private values, the problem that the network moral behavior is lower than the actual situation. The moral value orientation is significantly related to the value orientation of collectivism and political value orientation, and presents the path of “collectivismpolitical value orientationmoral value orientation”. We can positively influence the moral value orientation of college students by strengthening the education of collectivism and optimizing the political value orientation.

Key words: college students, moral value orientation, collectivism, political value orientation, mediation role

摘要： 道德价值取向作为一种基本价值倾向和褒贬态度，引导和制约着个人的行为与选择。对全国高校2063名大学生的问卷调查表明，大学生道德价值取向整体良好，但部分大学生存在公私观偏差、网络道德行为低于现实情境等问题。同时，大学生道德价值取向与集体主义价值取向、政治价值取向显著相关，呈现出“集体主义—政治价值取向—道德价值取向”的影响路径。可以通过加强集体主义教育、优化政治价值取向，积极影响大学生道德价值取向。

关键词: 大学生, 道德价值取向, 集体主义, 政治价值取向, 中介作用