Abstract: The emerging of new media brings unprecedented opportunities and challenges as well to the united work of the noneparty intellectuals within colleges. However, the research on the new media united theories regarding the noneparty intellectuals is still weak. The deficiency still exists during the united platform building of new media based on PC internet and the promotion for application of “wechat, weibo and client” and such kind of new media based on mobile internet is relatively slow. In the future, the new media united work of noneparty intellectuals in the colleges should be a good application of different new media to build mixed college new media united platform making good use of the existing resources to reinforce the selfsufficiency rate the new media content, impelling the content reform of the united websites of colleges based on the needs of the audience, highlighting accompany and interaction characterizing the platform building of the weibo, wechat of the colleges united departments.

Key words: new medium, colleges, nonparty intellectual, united work

摘要： 新媒体崛起给高校党外知识分子统战工作带来全新机遇与挑战，目前高校新媒体统战工作存在官网建设滞后、微博微信应用推进缓慢等问题，统战对象需求没有得到有效满足，他们对统战部门网站改版、微博微信开通等充满期待。今后高校党外知识分子新媒体统战工作应加大统战新媒体平台建设力度，努力打造多维网络统战空间，不断提高统战新媒体内容自给率，以党外知识分子需求为依据推动统战网站改版，利用微博微信强化统战工作伴随色彩。

关键词: 新媒体, 高等院校, 党外知识分子, 统战工作