Table of Content

28 February 2016, Volume 16 Issue 1

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Chinese PhilosophyMild Alleviation to the Malaise of Modernity

XU Jing

2016, 16(1):  1-4. 

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With economic prosperity, opportunities for modern Chinese individuals have also undergone fundamental changes. Individualism, instrumental rationality and materialization have caused vacancies and helplessness of “heart”. At the same time, anxiety and mind emptiness are calling for the exploration of a new civilization of life. Chinese philosophy, characterized by its harmonious, free and conscious lifestyle, has its own value of kindness, optimism and honesty. We strive to tap the combination of modern development to heal a wounded spirit.

Reflections on Christian Theory of Human Nature

GUAN Yunqiu

2016, 16(1):  5-8. 

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For more than one thousand years Christianity has been the predominant religion shaping western civilization, and Christian theory of human nature is the core value or source value of Christianity. Therefore, without a good knowledge of Christian theory of human nature, one can not have a clear understanding of Christianity and the western civilization influenced by it. The good and evil doublenature in Christianity is further elaborated and its impact on western society is pointed out.

Research on Modern Heritage and Development of the Old City of Anqing

LUO Zhongxia

2016, 16(1):  9-13. 

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The construction of a citys landscape environment should be a continuation of the history based on the contemporary and look forward to the future. Anqing in 2005 was approved as a national historical and cultural city. After many years of development of urban construction, Anqing city is facing social, cultural, ecological, heritage, development and other issues. Through the research on the modern heritage, construction innovation and sustainable development of Anqing city landscape culture, it is hoped to get the purpose of protecting the urban historical features, enhance the city culture, carry forward the ancient city landscape context, enhance the urban culture grade and the comprehensive competitiveness of the city.

Regional Culture and Architectural Innovation Complex --Taking the Museum of Tongling as an Example

LIU Zhejun1,2

2016, 16(1):  14-17. 

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The Museum of Tongling design tries to express the construction innovation of regional culture, through analyzing the significance of regional culture and architectural innovation in the museum buildings, combined with the Museum of Tongling in the innovation of the regional culture expression from the architectural innovation of regional culture, aesthetic authenticity, context of modernity, harmony of environment, suitability of technology are discussed.

Perfection of “Double Salary” Rule

LI Laiyuan

2016, 16(1):  18-23. 

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The defects of the legislation lead to the controversy between theory and judicial practice over “double salary” rules, which is in urgent need of improvement. In a macroscopic view, the perfection of “double salary” rules should be on the basis of the legislative intent, make analysis through labor legal thinking and persist in the standpoint and principle of protection. In a microscopic view, it should be integrated with practice and specific studies and analysis should be made on the core issues, such as doctrine of liability fixation, application, prescribed period for arbitration and computing term.

Hubbub of the CyberPopulism --A Case Study of “8·12” Tianjin Port Explosion on Network Communication

WANG Yulong

2016, 16(1):  24-28. 

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Cyberpopulism, a newtype populism springing up via internet, holds the basic theoretical opinions of populism such as antisystem, antiauthority, and antielite, typically characterized with dispersion, equality, nonrationality and direct interference, etc.. The minute Tianjin Port explosion took place on August 12th. The hubbub of the cyberpopulism rose up quickly, misleading the public rational judgment, and preventing the government from immediate and orderly actions over the accident, to which we should be alert in case it grows up to a strong momentum which can harm the mainstream media. The paper explores and analyzes the cyberpopulism is explored and analyzed. Its spreading characteristics and the caused social concerns are constituted. Besides, relevant measures are suggested from two aspects: original cure and process control, aiming at creating a just and pure internet media space for public opinions.

Study on China Container Liner Freight Filing System: A New Analysis Framework

ZHANG Qiang1, WANG Xuefeng1, LIU Yue2

2016, 16(1):  29-33. 

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Freight filing system is an important regime design for the effective supervision of container liner market, most of the present studies analyzed China freight filing system from the static perspective with auxiliary study of the horizontal comparison with American freight filing system. There is a lack of longitudinally dynamic studies on the development of China freight filing system, especially the comprehensive studies focusing on the certain situations. Building a new analysis framework based on situation, structure, function can take a longitudinal study on the development of China freight filing system and show that institutional change of freight filing system is affected by the changes of situation and organization inertia. The institution should be designed with moderate advance.

Exploration of the Sustainable Development of Urban Low Carbon Transportation in China

MA Dong, YIN Hang, XIE Qiong, TENG Qi, HAO Chunxiao

2016, 16(1):  34-37. 

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The rapid development of urban transportation not only brings great convenience to the public, but also causes a series of problems such as energy consumption, environment and congestion. The present situation and related problems of the urban transportation sustainable development in China are introduced from the aspects of vehicles, energy and management. The study found that there are some general problems such as high energy consumption, low proportion of clean energy, public transportation construction lag and so on. To put forward the development of low carbon vehicle, speed up the popularization and application of low carbon fuel and strengthen traffic management and so on is the effeclive measure to promote the sustainable development of urban transportation in China.

Problems and Optimizing Solutions of the Campus Traffic --A Survey Conducted in Twenty Universities from Seven Provinces / Regions

WU Chunfa, LU Bing

2016, 16(1):  38-42. 

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With the increasingly growing number of automotive vehicles, the traffic in university campus becomes more and more crowded, which makes the security problem very obvious. The main problems of the current traffic condition in university campus mainly include narrow road, inadequate parking space, deficiency of laws and regulations, loose administration and lack of security education. The possible ways of optimizing the traffic condition in university campus are as follows: establish forcible traffic management regulations in university, clear the traffic administration system in university, improve the construction of road infrastructure, carry out differential management according to the traffic demand in university and increase the education concerning with the traffic and security issue.

Research on RetailerLeading Supply Chain Contract Considering Bidirectional Option

LIU Ling, ZHANG Tinglong, WANG Yi

2016, 16(1):  43-48. 

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In the retailerleading bipolar supply chain, firstly, manufacturers optimal output decision, retailers optimal ordering decision and pricing decision are studied. The impact of the crew decision when the wholesale price and demand is changing uncertainly by the means of numerical analysis is researched. Secondly, it is discovered that the core content of the retailers decision during coordination is bidirectional options price through introducing bidirectional option contract as well as analyzing the relation between parameter and contractual conditions that will achieve coordination. At last, the effectiveness of the bidirectional options contract in improving supply chain efficiency by numerical example is proved. Bidirectional option price range that can receive benefits for both sides to gain Pareto Improvement is found out.

Tourism Efficiency Evaluation for Ten Tibetan Autonomous Prefectures Based on Comprehensive Tourism

HE Fangyong

2016, 16(1):  49-53. 

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Comprehensive tourism is an idea model for Ten Tibetan Autonomous Prefectures in China. Its tourism sustainable development greatly depends on scientific tourism efficiency evaluation. Based on DEA method, tourism efficiency of ten prefectures are calculated for 2012. The results show that Ten Tibetan Autonomous Prefecture Tourism is of the lower overall efficiency and less difference. Only Diqings travel effciency is relatively effective. Yashu is the lowest, which is largely due to lack of scale efficiency. Ten Tibetan Autonomous prefectures shall adopt Tinto King expansion, scale expansion of tourism, quality, efficiency, striving to improve the overall efficiency of regional tourism.

Import Policy of Maize under an Open Perspective of Food Security

HU Ying1, GONG Yinlie2

2016, 16(1):  54-58. 

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From 2014 to 2024, the gap between the demand and production of maize will increase continuously because the demand increases much faster than the production. To solve the grain problem under an open perspective of food security, we should not neglect the fact that international grain trade is developing rapidly. It is very necessary and feasible to import more maize considering the shortage of water and the decrease of farmlands in China. China should raise the tariff quotas of maize gradually and cautiously, and revise some clause that discriminates against private enterprises. Furthermore, China should import more maize from other countries in the future to reduce the importation from the United States.

Study of the Editions of the Complete Works of LIU Daizhi

ZHONG Yanfei

2016, 16(1):  59-63. 

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LIU Guan was a famous scholar of Yuan Dynasty. His collected works were called The Complete Works of LIU Daizhi, had been inscribed during the six centuries including Yuan,Ming,Qing Dynasties and the Republic. By studying these documents, it is found that the edition printed in 1350 was the original. There isnt an intact Yuan Dynasty edition now. It was repaired in 1406.

A Review and Prospect of Researches on Dionne Brand

HUANG Yan, SUN Ni

2016, 16(1):  64-68. 

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Dionne Brand is one of the most influential contemporary Caribbean African immigrant female writers. She gains domestic and international attention for her careful description of the colonial slavery history and racial diaspora in Middle Passage. The complexity and variety of Brands writings in theme and technique have presented the multiplicity of criticism of Brand abroad, especially analysis and comments from the perspective of postcolonial feminism, racial and cultural trauma, diaspora, verbal narrative, comparative and so on. The domestic research on Brand is still in the initial stage. A detailed review of studies on Brand abroad and at home as well as a prospect for its future is conducted.

Interpreting the Death Narrative in Lady Oracle

DU Hongqing

2016, 16(1):  69-73. 

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Atwoods Lady Oracle focuses on Joans dilemma and struggle in love, marriage and career. Atwood artfully unfolds death narrative through underground image, labyrinth, dream, mirror and ghost image, and aims to let women go deep into their hearts and gain the strength of selfhealing and selfremodeling by experiencing death so as to help them achieve selfsalvation and rebirth.

Dual Effects of Book of Songs to BoudoirPlaint Poetry from Standpoint of Creation and Interpretation

GUO Guanqun

2016, 16(1):  74-78. 

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BoudoirPlaint poetry is an important part of ancient Chinese poetry, which is very complicated, because a lot of them are mens endorsement. If direct writing of females sorrow is regarded as “tradition”, the poem that contains bailment is “variant”, both of which have direct relationship with Book of Songs. The creation of Book of Songs is the source of “tradition”, the interpretation of which is the source of “variant”. At the same time, the influence of the former prevails.

Modern Metaphor of Ancient Legends --On SU Tongs Novel Bi Nu

XU Xiang

2016, 16(1):  79-83. 

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SU Tongs novel Bi Nu is one of the global projects of “restatement myth”. The novel uses a new form to rewrite the story of MENG Jiangnvs crying the Great Wall. Through the magnificent imagination and stranger narrative way for a recreation of ancient legend but under the cloak of the “restatement myth”, the work is a metaphor for the modern civilization, which gives the original beautiful myths and legends of the plight a layer of modern civilization fate color. By describing Bi Nus experience of looking for her husband, the novel shows the human indifference, national political power of coercion and the plight of human existence, which is undoubtedly the metaphor of the modernization process of human history.

Silent Rebirth --On Transcendental Otherness in J. M. Coetzees Age of Iron

ZHU Yuying

2016, 16(1):  84-88. 

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Under the influence of deconstructionism, J. M. Coetzee, a diaspora writer of multicultural identity, discloses the endless suffering and disaster resulting from Apartheid in South Africa by means of his transcendental otherness perspective. In Age of Iron, Coetzee, from the same perspective, subverts the binary opposition between the self and the other constructed by colonialism and makes use of Mrs. Curren to narrate the predicament of both the white and the black after they are dislocated at the end of the Apartheid. Finally Coetzee expresses his humanitarian concern for justice and peace through the silent rebirth of Mrs. Curren.

Construction and Research on Undergraduate Entrepreneurship Education Curriculum System in the Age of MOOCs

LIN Minghui

2016, 16(1):  89-93. 

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At present, the undergraduate entrepreneurship education curriculum is at starting stage in domestic colleges. Due to different factors, the construction of curriculums develops slowly with non- ideality effects in many colleges. Compared with traditional education modes, MOOCs features no time and space limitation, easy use and abundant content and self-learning readiness. It works to solve the difficulties in developing the undergraduate entrepreneurship education curriculums. The advantages of MOOCs should be well used to develop the undergraduate entrepreneurship education curriculums system which is comprised with the combination between general curriculums and special curriculums, the mix of online-offline hybrid type as well. The system is used to improve the teaching quality of undergraduate entrepreneurship education curriculums.

Dilemma and Choice of College Student Leaders Self Management in Information Age

CHENG Guilong

2016, 16(1):  94-98. 

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The education and management of the student leaders is an important part of the work of college students. It plays an important role in the construction and development of the universities. In the traditional sense, the management of the student cadres is mainly based on external norms and constraints, ignoring the autonomy of the student cadres. From the current point of view, student leaders in school management still plays a important role, but in thought, work, study and so on also exist many problems. Therefore, under the background of information in addition to strengthen the external management and supervision of the foundation, should from the students own reality, to establish the education mechanism of selfdependence, selfcontrol and selfexcitation, let student leaders self management be healthy and orderly.

Construction of Course System Based on the Practice Ability of Whole Life Cycle about Construction Project in Engineering Management Major

YAN Yonggang, YAO Qiuxia, MA Ming

2016, 16(1):  99-102. 

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Based on the whole life cycle of construction project as the main line, through the analysis of the disadvantages of traditional engineering management professional course system, combined with the national certified professional qualification examination, four core professional abilities (planning ability, organizing ability, coordinating ability, control ability) were teased out. The framework of course system was put forward based on the practice ability of whole life cycle. Finally knowledge integration was regarded as the core putting forward ideas for the operation of the course system.

On Students Satisfaction Level of College Students Organization Construction --Taking Dalian Medical University as an Example

ZHANG Weiwei1, LIU Jingwei2

2016, 16(1):  103-106. 

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Through the investigation of the students satisfaction survey of 2050 students in Dalian Medical University, we know well about the present situation of student workers, students organization and self education of students in colleges and universities.And we give some advice and suggestions to the problems existed.

Research on ID Platform Constructing of Colleges for Local Pillar Industries

YANG Xianying, LI Weizhan

2016, 16(1):  107-111. 

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The local industries are the main body in the economy. In the transiting and value promoting process of the companies, the colleges and universities in the same place are the important support with the knowledge exporting. The rule about the codeveloping between the colleges and companies in the west of China was analyzed. An innovation model between them with the communication and the systemic generality knowledge engineering was proposed based on the way that industrial design (ID) realizes the new industrialized change. Then the strategy of the ID platform in the colleges and universities is constructed. The solo exporting model is changed. The guiding for the roundly universityindustry cooperation mechanism is given.

Pragmatic Interpretation of Criminal Judgments

HE Jingqiu， HE Hongqiang

2016, 16(1):  112-116. 

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The criminal judgment is not a static “oneway” text but a “twoway” discourse involving interaction between the writer and audience of the judgment seen from the pragmatic perspective. The judgment writing is influenced by many pragmatic parameters such as legal environment, social distance, power relations, rights and obligations. Analysis of a large corpus has demonstrated that pragmatic theories have strong applicability and explanatory power in using and understanding the criminal judgment discourse, which has further proved that the pragmatic perspective is an operational method for studying the judgment.

On Three Dimensional Transformations in ChineseEnglish Tourism Translation from Perspective of Ecotranslatology

CHEN Jinlian

2016, 16(1):  117-124. 

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With the development of international tourism in China,tourism translation has made great progress, however, many problems still exist in current tourism translation. The principles of three dimensional translaformations in ecotranslatology is nsed to guide tourism translation. It first analyzes the internal connection between “three ecologies”(i.e.,translational ecology, versions and translators survival) of ecotranslatology and “three dimensional transformations”(i.e.,linguistic,cultural and communicative dimensions) in toursism translation as well as the strategy choices and then studies the principles and methods of three dimensional transformations used in tourism translation through examples.

Translation of Letter from the Chairman of the East India Company to the Viceroy of China in the First Sino-British Diplomatic Contact

LIU Li

2016, 16(1):  125-128. 

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Letter from Francis Baring, the Chairman of the East India Company, to the Viceroy was the prologue to the first Sino-British Diplomatic contact in 1793. The Chinese translations of this letter greatly influenced Qian Longs attitude to and understanding of the Embassy. By studying the historical materials, this article discusses several crucial issues related to the translation of the letter: How was the letter translated Who translated it What are the similarities and differences among the three Chinese versions What impacts were brought about by the Chinese versions on China and Great Britain It is hoped that, by answering these questions, we will more profoundly understand the forms and features of translation at the first encounter of the two powers in the late18th century.

A Cognitive Semantic Study of Chinese Parody Idioms

ZHANG Dong1, SHI Xiaoping2

2016, 16(1):  129-134. 

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The generation bases of Chinese parody idioms mainly include relative stability of the structure of idioms, double layers of meanings of idioms, and the conceptual structures of original idioms. The online meaning construction ways are the singlescope blending and doublescope blending.

An Intentionality Study of Immediate Repetition Expressions

LONG Deyin

2016, 16(1):  134-138. 

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Approached from the perspective of intentionality, it is found out that immediate repetition expressions have derived intentionality and can be analyzed from the dimensions of the intentional content and the intentional attitude. The intentional content of an immediate repetition expression is an event, while the intentional attitude of the immediate repetition expression lies in emphasis. The operation of the immediate repetition expression is completed under the effect of intentionality and the production the immediate repetition expression goes through a mental process called from “event” to “usage event”. The understanding of the immediate repetition expression is the recipients overall explanation of the intentional content of the immediate repetition expression based on the choice of intentional attitudes.

A Comparative Study on Chinese and American University Website Introductory Texts

WANG Xiumei

2016, 16(1):  139-144. 

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With the globalization of higher education, having quality university websites is an important way to publicize international programs and attract overseas students. Considering the informative and appellative text functions of university website texts, the move analysis of Chinese and American website texts taken from a selfbuilt comparative corpus of Chinese and American university website texts is conducted. The findings show that Chinese and American university website texts have generally similar move structure; however, they show different focuses in some moves. American university website texts demonstrate more prominent appellative function than the informative function. Therefore, to achieve better expected communicative purposes, the English website texts of Chinese universities shouldnt be an absolute leteral translation of the Chinese website texts. Instead, the content of the English website texts should be in line with the western ways of thinking, values, and expectation of the target readers so as to make them more persuasive and appellative.