Table of Content

30 June 2014, Volume 14 Issue 3

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Analysis of Characteristics on the MAO Era of the Chinese Urbanization Process

ZHAO Daxing

2014, 14(3):  1-4. 

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Chinas special industrialization path determines the MAO era characteristics of Chinas urbanization process. These characteristics are not only embodied in MAO era in Chinas urbanization process but continue today. In the MAO era, the development of Chinas urbanization achievement should not be underestimated. MAOs urbanization laid the great development of urbanization in China after the reform and opening up, in this sense, MAO China urbanization process through twists and turns is not worthless.

Logic of Theory on Political Partys Participation in Local Governance

PENG Qingping，ZHANG Shuai

2014, 14(3):  5-8. 

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With the worldwide growing demand for governance, based on the risk of failure of governance and the rise of “metagovernance” theory, “partygovernmentsocietycitizens” analytical framework is introduced to explain the theory logic of political party participating in local governance: it is necessary and inevitable in the nature for the party which has a role of agency and tendency of governance to take part; by taking part in structure of local constitutional government, partygovernment and network of governance, function of political party is made in building governance network, resource integration and governance reshaping come true and improves governance performance on three aspects: improving social capital, capability and equality of governance and sustainable development.

On Influence of Marriage and Family on Womens Social Status --Women Liberation in Family, Private Ownership and the Origins of Nation of Engels

LIN Junyi, MAO Weiguo

2014, 14(3):  9-12. 

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For thousands of years, the status of women has been neglected by the society and the family. With the development of society, womens social status has been greatly improved, but the traditional ideas that females are inferior to males are still in people mind. As the classics of womens liberation, Engels Family, Private Ownership and the Origins of Nation points out the direction for womens liberation, giving women the pursuit of freedom and equality of great confidence and courage. Interpretation of Engels ideas about womens liberation has great significance for Chinese womens liberation and development.

The Connotation of Existentialism of Daqing Spirit and Its Contemporary Value

WANG Xiufen, LIU Taoxiu

2014, 14(3):  13-15. 

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Daqing spirit, which comes from and goes beyond practical experience of life, is concerning about peoples living condition from its beginning, providing rich spiritual nourishment for mans existence, leading people into thinking the meaning of life. The significance of existentialism of Daqing spirit from the perspective of existentialism is penetrated and interpreted, taking it as an important dimensionality to understand Daqing spirit, on the basis of which the contemporary value of Daqing spirit is explored.

Measurement and Research of Urbanization Quality in Shandong Peninsula Urban Agglomeration

WANG Jianfeng

2014, 14(3):  16-18. 

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The disadvantages of the traditional methods of evaluation of the level of urbanization are analyzed. And the measure of urbanization quality is presented from five aspects of the quality of economic development: social development, ecological environment, city construction, residents living and coordination of urban and rural, building comprehensive evaluation index system of urbanization quality in Shandong peninsula urban agglomeration. Fuzzy clustering analysis method is used to measure and analyze the differences between the advantages and disadvantages of each city in urban agglomeration. Moreover, some suggestions for the city direction and strategies are given to promote the improvement of urbanization quality.

The Cultural Structure of Highway and Its Semiotic Significance

ZHAO Dongqi

2014, 14(3):  19-22. 

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As a cultural symbol, highway has is a complex which has its structure and comprises the material culture, system culture and spiritual culture. Highway culture has the direct symbolic features and relative stability, and it provides a new theory and practice perspective of modern road planning and construction, maintenance, operation, service and management. Symbolic highway culture needs to consider the relationship between culture and highway. In practice, the level of functionality and diversity of the highway culture symbol need to be seriously examined, and the will of the people with the ethnic and regional characteristics be combined, and at the same time the factors of traditional culture into modern civilization should be integrated in order to realize the human nature characteristic of modern highway.

Witchcraft and Traditional Legal Culture in China

DUAN Zhizhuang

2014, 14(3):  23-26. 

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Because of the development of Chinese ancient humanities, witchcraft is often labeled as barbarous and backward. At the same time witchcraft as a cultural phenomenon, its existence must have its own set of logic and internal structure. China traditional legal culture renders ethics as its core features, in witchcraft research field in some extent there also exist such characteristics, from three aspects of the Fetish and penalty appliance, spells and family ethics, the sorcery crime and the concept of good and evil, the intercommunity between two cultures in Chinese traditional culture is clear.

On the Research of Chinas Procuratorial Inspection Patrol System

FAN Weiguo1，2

2014, 14(3):  27-30. 

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The implementation of Chinas Procuratorial inspection patrol work has enhanced the supervision of the superior at basic level for the honest and authenticity of the procuratorial organs law-enforcement, as well as timely detection and effective dispose of the problems in violations of the procuratorial work of leading cadres. However, due to the complication of patrol matters and the shortage of patrol members that patrol time is too short and work forms are so limited that it is difficult to make sure the practical effect of the procuratorial patrol. Therefore, the scope of the patrol work should be reasonably determined, the work forms be positively innovated and the supporting systems in the insurance of the continuously improvement of the level of the procuratorial patrol job be scientifically established.

An Analysis of the Relationship Between the Political Ethics and the Corporate Ethics --Taking the Example of Sany Corporations Prosecution on Obama Administration

WANG Ruihe

2014, 14(3):  31-34. 

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Political ethics focus on power and the corporate ethics focus on the market. The relationship between the political ethics and the corporate ethics is essentially the relationship between power and market. Politics and market influence each other and interact with each other. The principle of power requires intervention and control, while the principle of market demands freedom and fundamentally gets rid of the control of power. The positive interaction between the power and the market demands the market to keep adequate independence of power. The case of Sany Corporations prosecution on Obama administration shows that US wants to make economic problems secured. Finally its unfavorable to the United States to let the political ethics decide the enterprise ethics.

Study on the Trend of Financial Empirical International Agricultural Products

WEN Shiping, ZUO Lulu

2014, 14(3):  35-41. 

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In recent years, international agricultural commodity prices rose sharply in 2006 and 2010, such as rice, wheat, soybeans and corn. Financial factors gradually influence the market structure. The traditional supplydemand is difficult to fully reflect the fluctuations of agricultural commodity prices, while crude oil prices, futures prices, the money supply and the US dollar index contributed significantly to fluctuations of agricultural commodity prices. Based on the establishment of time series model of agricultural commodity prices and influencing factors, the dollar exchange rate and crude oil price impact on agricultural commodity prices are focused. Empirical results show that after the 2008 global financial crisis, financial trends of agricultural products increased, which shows an evident correlation between agricultural commodity prices and the influencing factors. The financial impact on Chinese agricultural products market is also analyzed, concluding with proposals to meet the agricultural financial trend. Accelerating the RMB internationalization strategy and positive “going out” is the radical measure to meet the financial trend of agricultural products.

Research on Anhui Province Tourist Crafts Market Development Strategy Based on Consumer Behavior

YANG Xianchuan, LIU Zhejun

2014, 14(3):  42-46. 

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Taking Anhui province tourism handicraft development as the research objective, the significance of tourism products to the regional economic development and tourism development is put forward in order to promote the development of Anhui Tourist Arts and Crafts market. Firstly, the main problems existing at the present stage of development of Anhui Tourist Arts and crafts market are analyzed, including the not obvious tourism process characteristic, the homogenization of competition, not high quality level, the insufficient research of market demand, brand deletion. And then the occupation, age, nationality and the characteristics of consumer behavior of Anhui province tourists both at home and abroad are analyzed. Finally, on the basis of previous research, the tourist crafts market segmentation is put forward, cultural marketing is carried out, and brand building, the development of electronic commerce Countermeasures of development is focused upon.

A Review of Enterprises Subculture Research and Future Prospect

XU Huan

2014, 14(3):  47-50. 

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Based on the systematical views of relevant research papers of the domestic and foreign scholars on business subculture research, particularly in business subculture connotation and classification, the relationship of enterprises subculture and some important related variables is described. At last, prospects for future research of enterprises subculture are made.

Evaluation of Rural Community Management from the Perspective of Local Farmers

XIA Chun

2014, 14(3):  51-54. 

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Data were gathered from 1364 local farmers in 144 rural communities and the results show that rural community management in China are evaluated from 4 dimensions: validity of daily services, standard of management procedure, atmosphere of community and approachability of managers. Sense of security of residents is affected significantly by validity of daily services and atmosphere of community. Subjective well-being of those local farmers is affected by standard of management procedure and atmosphere of community.

The Multivariate Risk and Management of Offplan Sales Bank Mortgage Loan on the Relative Perspective

TANG Yulin

2014, 14(3):  55-58. 

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With the development of market economy in China, offplan sales as a new form of real estate deal, has invigorated the real estate market, promoted the prosperity of market economy. After all, offplan sale as a new product lacks experience, and is hard to avoid the risk while the relevant system is not yet mature. Particularly when the banks face great risks in the offplan sales mortgage loan. Therefore, a stakeholder multivariate analysis and research are provided on the risks and its management that the banks may be encountered in the offplan sales mortgage loan, in order to enrich relevant theoretical system, and a certain guiding in practice.

On Acceptance of WANG Changlings Poems in Tang Dynasty

XIONG Qian

2014, 14(3):  59-62. 

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The reception of WANG Changlings poetry can be divided into two stages: the flourishing period of Tang Dynasty as well as the middle and late period of Tang Dynasty. Concerning the number of excerpts in the poetry anthology, Changling, when compared with his contemporaries, is listed in the upper middle of the column. Judging from the contents of the selected poems, the flourishing period of Tang Dynasty was featured with the works of “strength and delicateness”, and Changlings poems were good representatives of such character: “steep sound”, “elegance” and “integrity”. The late Tang Dynasty was featured with clear and elegant poems. Among Changlings poems, the pieces imbued with the breath of the flourishing period of Tang Dynasty were most widely accepted by the public. However, entering the late Tang Dynasty, with dramatic changes in the political environment and mentalities of people, Changlings poetry lost its popularity and was shelved and neglected.

The Scholars Loneliness Reception and Literary Creation in the Transition between Han and Wei Dynasties --Centering on Daiyan Poem and Zengda Poem and Epistle

YANG Xia1，2

2014, 14(3):  63-66. 

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The scholars between Han and Wei dynasties had dense loneliness consciousness. They were always pursuing an object for expressing their feeling through their writings, which is manifested as the Daiyan poem in which another author was hidden, Zengda poem which had deep affection and the boom in epistles writing. These works not only show the traditional literary theory of “Shi ke yi yuan”, but also explain the separation between “Da Wo ” and “Xiao Wo”. Whats more, these works can be regarded as the first signs of “Selfconsciousness of Wei Jin Dynasties Literature”.

Combination of Chinese and Foreign Elements --Talking About ZHANG Ailings Shanghai Novels

GAO Xiaorui

2014, 14(3):  67-70. 

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ZHANG Ailing, successor of Shanghai writing faction, boarded on the literature stage like a shining star in the 1940s. Most of her creation was made in Shanghai. As a foreign settlement, Shanghai gives its residents many foreign feelings which affected ZHANGs creation greatly. ZHANG Ailing grew up in a mixed situation and this can also be presented in her novels. Through three different aspects, city feeling, desire and narrative skill, a new view is got to study her novels.

The Analysis of the Subject Identity on Women Writing --Taking Women Fiction Writing in Modern Literary History as the Research Object

LI Yanyun

2014, 14(3):  71-74. 

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Writing itself is the expression of an authors own survival experience. Taking women fiction writing on the history of modern literature as the research object, subject identity from the women writing of the main three phases of modern literature —The May fourth Movement period, Leftist period, The Anti Japanese War Period would be analyzed and expressed. In the era of isomorphic or heterogeneous phenomenon of the female literature of this special historical, the real living conditions of female groups are found out. So female literature from the single gender research angle is broken, the analysis and research to frame construction in more ambitious modernization of the national country is launched, the further development of the female literature is promoted.

Verbal Creativity: the Realistic Basis of Writing Subject

JIN Qiurong

2014, 14(3):  75-78. 

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Subjectivity writing as a kind of independent personality and free drive new writing mode, its main dividing line with non-subjectivity writing has to do with whether the body writing set is verbal creativity or not. Verbal creativity gives power to the writing subject to break the inherent subjectivity and personalized words performance, which is the realistic basis of writing subjectivity. Words and consciousness, freedom and game spirit and the spiritual understanding give writing subject words creativity, inspiration, spirit and quality. Let the words of creativity develop into effect.

Analysis of YU Xuanjis Love Poems

WANG Ting

2014, 14(3):  79-82. 

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Now the existing fifty poems of YU Xuanji are mostly love poems. Contents of remembrance of the past，pursuit of love，worries about her emotion，expressions of her inner loneliness lively present her emotional journey. YU Xuanji was good at using words，and her sentences are ingenious. She preferred regulated verse，and was skilled in antithesis. The words she used are straightforward; she expressed her heart by allusions，veiled and tactful. YUs love poems are vivid，focusing on the scene，blending feelings with the scene，making good use of metaphor，with abundant imagination. All of these artistic formations form the style of YUs love poems. Although YU was a Taoist nun and she behaved debauchedly，literary criticism should not be judged by its author. Critics of poems should give author and poems a comprehensive value.

The Logical Development of WeiJin Metaphysics

CHEN Xiong

2014, 14(3):  83-86. 

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The emergence of WeiJin metaphysics has been pregnant as early as the Han period, and Wang Bis philosophy marks the initial formation of the WeiJin metaphysics. The center topic of the WeiJin metaphysics is the “Being and Notbeing” and the “Ethics and Nature”. GUO Xiangs metaphysics is the climax of the WeiJin metaphysics, and the Eastern Jin Dynasty is the end.

Study on Construction of Tongwan City and Correlative Question

ZHOU Yangyang, LIU Rong

2014, 14(3):  87-90. 

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Historic evolution of Tongwan City is illustrated in a systematic and complete way from two aspects: the city building by Helianbobo and its development stages. All previous opinions about the beginning and the end of Tongwan City and problems related to Sheyan City, Da City and Shuofang County, as well as the present status of Tongwan City are summarized, which offers an overall understanding for people interested in Tongwan Citys history.

“Tian”: from the Perspective of Ontology and Kung Fu under the Unity Paradigm

ZHOU Wei

2014, 14(3):  91-94. 

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The emergence of China in Song and Ming Dynasties ontology Kung Fu thought, is connected with the Confucian doctrine, in ChuangTzu, this kind of mode of thinking is also reflected. Based on the text of ChuangTzu, the body theory and realm are analyzed, the relationship between the ChuangTzu philosophy ontology and Kung Fu is explored, which is the harmony and unity of ChuangTzus “to the ideal form of Tianhe days”. At the same time, the thought of ChuangTzu also is very important in todays society.

The Relationship of Introspection and HU Shis Tolerance Concept

HUANG Junyi

2014, 14(3):  95-97. 

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Back to the texts of HU Shi about freedom and tolerance and combined with a number of contemporary research and historical point of view of freedom and tolerance of the famous. The opinion of the concept of tolerance of HU Shi as introspection is promoted. Introspection played a major role in promoting in the formation process of HU Shis concept of tolerance. Introspection is the weapon that breaks the psychological roots of intolerance. Further it is pointed out that the concept of introspection has an important position on the HU Shis theory.

Study on Development Route Between China and Western Soft Power

DING Youyou

2014, 14(3):  98-101. 

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From the 2007 Report of the Seventeenth National Congress to “8.19” important speech that XI Jinping general secretary made in 2013, Chinas “cultural soft power” completed two important turning points from concept to theory, from theory to practice. The dividing line between China and western countries in “soft power” gradually began to be clear. The cultural sovereignty as the logical starting point of Chinas cultural soft power, embodies the tone and position completely different from the western countries, it also embodies the basic point of socialist culture with Chinese characteristics of safeguarding national interests.

On the Aesthetic Education in Art Education and Understanding in the Historical Evolution

ZHANG Shanqing

2014, 14(3):  102-104. 

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After the founding of New China, Chinas educational institutions from the height of high quality education made aesthetic education the national education policy, which became an important part in educational organization activities that can not be ignored. The mission of Aesthetic Education is to enhance students level of ability to create and appreciate the beautiful, which was also the task of fine arts education to complete. The birth of context in a new era stimulates new academic research, so art education as the education system to improve the aesthetic ability and cultivate aesthetic sentiment of the students, should synchronize the new trend of the times ahead and stick to its own place.

Research on College Counselors Work Strategy under the Guidance of Psychology

LI Yaqiong

2014, 14(3):  105-107. 

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Starting from the daily routine of the university instructors, applying the knowledge of psychology to the professional ethics of the instructors. The point from two aspects is elaborated: individual education and group education. The purpose of doing this is to promote the educational strategy of the instructors and guide practical work.

Some Reformation in Bilingual Teaching of Traffic Engineering

MA Qinglu, LU Baichuan, WU Lei

2014, 14(3):  108-110. 

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With the development of transport, it needs more and more new type of people in traffic area, therefore it is an important measure to improve the capacity of students in bilingual teaching. The importance and necessity of bilingual teaching in traffic and transportation area is introduced, then based on bilingual teaching course of “Traffic Control Technology and Methods”,some current situations and problems in and bilingual teaching are analyzed. Finally, some reformation and measures are presented.

Exploration on Improving Students Comprehensive Quality by the Designing Experiments

HE Liang1, MA Yu2, LING Tianqing1, HE Zhaoyi1

2014, 14(3):  111-113. 

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The meaning of the designing experiments, the necessity and characteristics of designing experiments were clarified. The correlation of designing experiments and carrying out comprehensive quality education, and how to well design and guide the implementation in experiment teaching was discussed. Combined with the experiment teaching reform asphalt pavement designing rutting experiment was explored, and suggestions to improve the students comprehensive quality and innovation ability by the designing experiment were given.

Exploration and Practice to Improve Utilization Ratio of Digital Resources in Academic Library

WANG Jiabing

2014, 14(3):  114-116. 

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How to improve the utilization ratio of digital resources is a common problem in academic libraries. Based on procedure in resources using, the main factors affecting the utilization ratio are analyzed. Taking Chongqing Jiaotong University Library as an example, some practical methods and experience to improve digital resources utilization ration introduced, which can be used as reference in other academic libraries.

A Critical Review of Domestic Research on Translation in Cultural Context in the Last Decade

CHEN Huihua

2014, 14(3):  117-119. 

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Translation is a crosscultural communicative activity. Translators effective handling over cultural context is the key to successful translation. Conducting translation research from the perspective of cultural context will promote translation studies and practice. By analyzing articles from academic journals in the CNKI online data base, a theoretical and practical review of domestic research on translation in cultural context in the last decade is made, and the achievements, problems and possible future development are summarized, in an effort to raise the awareness of cultural context in translation research and ultimately promote translation practice.

Literature Translation from English to Chinese in Terms of Rivalry Theory

TAO Yancha

2014, 14(3):  120-122. 

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The rivalry theory put up by XU Yuanchong is used to guide the translation of foreign literature to Chinese with the advantage of Chinese language, thus superior to the original texts in beauty as the typical Chinese aesthetics and artistic conception is more to the taste of Chinese readers. The theory reflects the necessity of subjectivity of translators in terms of rewriting and making full use of the target language.

On Equivalence of Pragmatic Translation

WANG Hongjun

2014, 14(3):  123-125. 

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Pragmatic translation is a kind of new translation theory, which corresponds to semantic translation. It aims at dealing with the problems of pragmatic equivalence in translation, that is, the pragmatic comparison in translation is carried out. Pragmatics involving in translation, especially the integration of pragmalinguistic equivalent translation and sociopragmatic equivalent translation and the relationship between pragmatic implicature and context, has provided us with a kind of theoretical foundation with deep significance. And it has also offered us a new theory mode to interpret the various contradictory phenomena in translation from a new angle.

Deviation in Heart despite Harmony in Appearance: An Analysis of “False Friends” in EC Translation

WEN Yongchao

2014, 14(3):  126-129. 

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A large number of pseudoequivalent structures, also known as “false friends”, exist between English and Chinese. As such structures are characterized by “deviation in heart despite harmony in appearance”, many translators get trapped and fail to convey the meaning of the source text accurately. More attention is called for to this linguistic phenomenon by an analysis of several pairs of EC false friends at lexical, phrasal and syntactical level.

LU Xuns Selection of Source Texts and Translation Strategies in His Translation of Childrens Literary Works from the Perspective of EcoTranslatology

GU Feng

2014, 14(3):  130-132. 

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Ecotranslatology aims to interpret translation from the perspective of ecology. LU Xuns translation of childrens literary works in accordance with the specific communicative context and the target readers are probed into, and that LU Xuns selection of the source texts of foreign childrens literary works adapts to the given ecological environment of “saving children” and his selection of translation strategies adapts to childrens psychological characteristics in China are pointed out.

An Investigation into Two Contradicting Category Theories and Their Possible Reconciliation --Taking Word Classification as Illustration

LIU Xiangdong1, CHEN Lijie2

2014, 14(3):  133-138. 

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Under the post-modernism context, there are two contradicting theories of category and categorization: classical theory and prototype theory. The two theories disagree with each other in every essential aspect: definition, fuzziness, membership, etc. This research aims to investigate the origin of the disagreements, and to explore the possibility of their reconciliation. It has been proved that the two theories focus on different levels and stages of human categorization. Therefore, a contradiction between them is groundless. In fact, they can peacefully coexist within a larger system, playing their respective roles in human categorization.

The Interactions between Metaphor and Metonymy --The Metaphtonymic Approach to the Research of English Idioms Signifying “Anger”

MA Chenting, YUAN Yiping

2014, 14(3):  139-144. 

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Taking the theory of metaphtonymy proposed by Goossens as well as the illustration on the interaction between metaphor and metonymy raised by Ruiz de Mendoza and Velasco as the theoretic framework, specific cases representative of the idioms signifying the emotion of “anger” are analyzed. The results not only fully demonstrate the complexity of cognitive mechanisms underlying idioms, but also briefly describe and clearly reveal the patterns on how metaphor and metonymy work together. It further proves the fact that metaphor and metonymy, which are closely associated conceptually, altogether determine the way ordinary people think, and they are important components of conceptual system in peoples head. Metonymy, which provides metaphor with cognitive motivation, is more fundamental than metaphor.